The
2010 United States census counted 77,344 people, 24,475 households, and 16,912 families in the city. The
population density was . There were 28,358 housing units at an average density of . The racial makeup was 17.59% (13,602)
White, 48.07% (37,180)
Black or African American, 0.76% (588)
Native American, 2.12% (1,637)
Asian, 0.06% (48)
Pacific Islander, 27.57% (21,323) from
other races, and 3.83% (2,966) from two or more races.
Hispanic or Latino of any race were 47.04% (36,379) of the population. The Hispanic population of 36,379 was the tenth-highest of any municipality in New Jersey and the proportion of 47.0% was the state's 16th-highest percentage. The Puerto Rican population was 30.7%.