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One key difference between modern elections and those of the mid-nineteenth century is that at the time the state did not print and distribute ballots. In theory, any document containing a valid or at least non-excessive number names of citizens of a particular state (provided they were eligible to vote in the electoral college within that state) might have been accepted as a valid presidential ballot; however, what this meant in practice was that a candidate's campaign was responsible for printing and distributing their own ballots (this service was typically done by supportive newspaper publishers). Moreover, since voters did not choose the president directly, but rather presidential electors, the only way for a voter to meaningfully support a particular candidate for president was cast a ballot for citizens of his state who would have pledged to vote for the candidate in the Electoral College. In ten southern slave states, no citizen would publicly pledge to vote for Abraham Lincoln, so citizens there had no legal means to vote for the Republican nominee. In most of Virginia, no publisher would print ballots for Lincoln's pledged electors. While a citizen without access to a ballot for Lincoln could theoretically have still voted for him by means of a write-in ballot provided his state had electors pledged to Lincoln and the voter knew their identities, casting a ballot in favor of the Republican candidate in a strongly pro-slavery county would have incurred (at minimum) social ostracization (of course, casting a vote for Breckinridge in a strongly abolitionist county ran a voter the same risk).
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